Private Retirement Schemes (PPA Malaysia)

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Client

Private Pension Administrator Malaysia (PPA) - Private Retirement Schemes (PRS)

Solution

Uses digital channels to reach out to targeted audience

Website Promotion (Monthly Traffic Generation)
Website Solutions (Landing Pages Creation) for Search Engine Optimization (SEO)
Digital Advertising (Google Adwords)
Sign-up Leads Generation (Online Registration)
Conversion Tracking (MailChimp Online Form Integration & Email Marketing Automation)
Design Conceptualization & Creation Works (Ad Banners/ Event Flyers/ Poster/ Instagram Banners/ Website Banners/ Newspaper Ads/ Newsletter banner/ Short Motion Video Production)

Results

PRS funds achieved a significant milestone in 2015 with Total Net Asset Value (NAV) reaching RM1.172 billion.

The total number of PPA (Private Pension Administrator) members signed-up stood at 180,651 persons – a significant 40% increase from December 2014.

(Source: https://www.thestar.com.my/business/business-news/2016/03/10/sc-report-2015-prs-funds-net-asset-value-in-2015)

The Private Retirement Schemes (PRS) has hit a quarter of a million members, 250,000 members- a record milestone for the voluntary retirement savings scheme.

(Source: https://www.thestar.com.my/news/nation/2017/08/01/prs-hits-250k-members/)